If you ask the average Indian smartphone user what phone they possess, or rather, what they would like to own, a majority of the lower and middle-income groups will say “a Realme mobile phone”. Of late, the brand that started out as a sub-brand of the hyped Oppo OEM has witnessed unprecedented success in markets across South East Asia, India and now, in Europe.
Creator of Realme, and founder of the conglomerate BBK Electronics, Sky Li, says that this comes as no surprise. The Chinese brand owner believes that the country with the biggest potential to sell Realme phones was always India. This, he claims, is largely due to an analysis he has done of the typical Indian smartphone consumer.
That’s not the only thing. An aspect that is closely related to Indian purchasing has also been on Sky Li’s mind from the start. This is the importance placed on “value” in the Indian consumer’s psyche. Since the majority of smartphone buyers stem from low and average income groups in India, it’s natural to want quality that comes cheap. Nonetheless, Realme is not a “cheap” brand when it comes to standards, as it competes with Xiaomi, a Chinese brand that rules the roost.
Unbeatable Strategy
Not only does Realme bring competitive pricing to the Indian market, where you can buy a good quality Realme phone under 15000 INR, but it combines great specs like battery capacities over 4,000mAh, super chips from MediaTek, and reliable 4GB RAM capability with features such as versatile cameras and large displays. Besides this, Realme phones are sweet on the eyes. Sleek models are crowd pullers. Sales strategies have also played a favorable role in Realme’s success.
The brand has been selling its phones exclusively online, cutting costs. It can afford to give consumers economic price ranges. Another variable in Realme’s favor is the increased connectivity throughout India, and small towns connecting faster and better through their smartphones. The need for phones has thus increased with multitudes of Indians. This is a prime opportunity for brands like Realme to thrive.
Great Models in Variety Price Ranges
If you want to check out good Realme mobile phones, here are some that are best sellers in the Indian smartphone community across different segments.
- Realme C 15 – The best budget phone around, this model has a super 6,000mAh fast-charging battery and enough RAM at 4GB to see you through most tasks. The 13MP AI – facilitated quad-rear camera set-up is proficient, and the phone is an overall performance beast with an Helio G 35 gaming chip.
- Realme Narzo 30 Pro 5G – Getting a 5G future-prepared phone at this price is a rarity. With high capacity RAM at 8GB, multitasking and switching apps become fun and effortless. The MediaTek Dimensity 800U chipset is a wonderfully smooth operator. With a magnificent LCD display and a 5,000mAh battery, this mid-range phone can compare in many features and specs to some more expensive models.
- Realme X 7 – Another mid-ranger with 5G capability, the phone has an impressive 6GB RAM and a Full HD display. A 64MP AI triple camera and a selfie camera takes care of the photography requirements. With a 4,310mAh battery and a MediaTek Dimensity 800U processor, this phone gives you premium operation.
- Realme 7 – In this budget to mid-range phone, you get a decent 6GB RAM with a 64MP quad-rear camera array. The 5,000mAh battery gives you long life and the MediaTek Helio G 95 chip runs the phone seamlessly.
You have the opportunity to purchase the best Realme phone at prices from sub – 10,000 to 40,000 at the Bajaj Finserv EMI Store. You get fantastic discounts, and you can pay for your new phone in easy no-cost EMIs.
