Looking to send WhatsApp bulk SMS to your customers? Here is how you can do it!

WhatsApp Bulk Messaging: The introduction

Both WhatsApp API and WhatsApp business App support bulk messaging. However, using WhatsApp is not a productive option for businesses as you can only send bulk messages to 256 contacts. If you’re a large enterprise or an SME who wishes to use WhatsApp for marketing purposes, then go for WhatsApp API. 

However, to get started, you first need a WhatsApp API account from the WhatsApp business solution provider (BSP) along with messaging software. Via WhatsApp API, companies must use a message template. You can include non-transactional and operations messages in WhatsApp bulk messages, the violation of which might affect your ability to send messages. 

Now that you’re aware of the basics, let’s move through the process. 

#1: Import a contact list

The first step to sending WhatsApp bulk SMS is to import the contact list to the platform. Follow these steps:

  • Go to the Contact Module. Click on the dropdown icon in the Add Contact button. 
  • Click on the Imports Contacts button.
  • Download the sample CSV file.
  • Fill in the file with the Contact’s data. 
  • Upload the CSV file.

Some tips to follow is that you must categorize contacts in the CSV file via tags. Make sure the contacts are in the international format with country and area codes. Once the import is done, you’ll be sent an email. 

#2: Create a message template

The message template you create must be approved by WhatsApp before you can send across messages via a bulk SMS provider. In fact, with proper WhatsApp bulk SMS solutions, you can submit your templates directly. You can even view the status of your message template- submitted, approved, and rejected. In case a message template is rejected, you can edit it for approval. 

WhatsApp API also provides you with a quality rating. However, when your customers block you, your quality rating will decrease. Once your approved message template receives a low-quality rating, it will be given a flagged status. 

#3: Send bulk messages via a bulk SMS provider

To send a bulk WhatsApp message, click on Add Broadcast in the Broadcast Module. Name the bulk message and choose WhatsApp as the channel. You can even use tags to send bulk WhatsApp SMS. You can send the WhatsApp bulk message to the contacts with that particular tag. 

By complying with the WhatsApp opt-in policy, you can send bulk messages to contacts who have interacted with the channel before it. 

You can choose to send WhatsApp bulk SMS right away, or schedule it for a specific date or time. You can even send a test WhatsApp bulk message to yourself or any other contacts to make sure it is working properly. 

Note that if WhatsApp bulk messages are for large recipient numbers, they will not be delivered all at once. The contact’s country codes and numbers will determine the order of these WhatsApp bulk SMS. 

Wrapping Up:

Now we are enthusiastic about the share the WhatsApp Bulk SMS and Bulk SMS Services at an affordable price. Hope these tips will help to grow your business to the next level.


Please enter your comment!
Please enter your name here